Unemployed people could soon be expected to undergo ‘attitude to work’ interviews, the Employment Minister Esther McVey has revealed.

Benefit claimants will be required to undergo character profiling in order to determine whether they feel “determined”, “bewildered”, or “despondent” at the prospect of returning to work.

Those with a less positive attitude, and those deemed to be not psychologically ready for the world of work, will have to take part in intensive attitude readjustment coaching in job centres.

Employment Minister Esther McVey said:

“It will be scales of eager, despondent, maybe apprehensive. There are factors within that: somebody who is apprehensive but willing is different from someone who is reticent but disengaged.

“For a mum coming back to work after a long time, it could be about self-confidence and self-esteem. It is a tailor-made, far more sophisticated system.”

Meanwhile, benefit claimants who have a more positive attitude to work may not be required to partake in mandatory back-to-work schemes or work coaching.

“What we don’t want to do, you’ll have heard in the past of people being put on courses,” said McVey . “Did they need that course? No, so what were they doing on it? There will be a much more sophisticated placing of people onto the support they need.”

McVey’s ‘segmentation’ programme, based upon back-to-work schemes in Australia, is currently being trialled at three job centre’s. If the pilot schemes are successful the new programme could be expanded into a voluntary scheme involving 27 cities. It could later be rolled-out nationwide.


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  1. You know what there is a massive increase in the number of people with mental health problems in this country and the NHS are not providing for or coping those already needing help. This hair brained idea will only make matters worse.

  2. I wonder if we could ship Esther off to Australia,oh they already have Dame Edna

  3. This is evil, the unemployed don't cost much and most want work, a few people will never fit in, so what? They need to eat, they have people who love them. Some people have mild mental health problems that aren't "bad" enough for the NHS to bother treating them, problems like lack of confidence in interviews, anxiety and depression can stop people working, yes help these people but attitude classes sound like a dictatorship, why not send them to camps?

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